Jan 20, 2008

Promote your blog by Pinging

Many people are confused about the Blog and Ping. Simply, when an author has updated their blog and put on new posts, he might want the search engines and blog directories to know about this, so that they can update the content as soon as possible. Many blog tools automatically ping the servers when the blogger makes a new post.

However, the owner of the search engine wants his aggregator to have the new and outstanding posts. Those who lose the chance has to turn to the ping services, which can ping many servers at a time. That is why they are so popular and growing quickly.

Here is a list of the popular Pings.

pingomatic.com
pingmyblog.com
pingoat.com
pinger.blogflux.com

Jan 19, 2008

Free Directories

Link submission in free directories is the easiest free way to get link for your website. Most free directories can’t provide high traffic, but it still gives link credit and can increase rankings in search engines. Approval rate in free directories could be from 10% (for commercial) to 46% (for non profit well designed sites)

Before you begin submissions you have to pick 3-5 titles (anchor text), several descriptions, and different keywords. It will help you to avoid link similarity. If you submit your link in more than 100 directories using the same title, Google and other search engines might think that you are trying to use “black hat SEO” strategy which called “keyword spam”. Also, it is not the best thing to submit in hundreds directories in short time. It is better to use a list and submit in 50-100 directories every week or month.

To be approved in most directories you have to submit your site using reach description and related title. Directory owners don’t like when webmasters trying to add spammy keywords in anchor text. Using all caps (large letters) not the best idea, in this case chance for approval can drop to zero. Picking categories try to find the most appropriate page which related to your site or weblog. Many webmasters trying to submit their sites in top level categories only, directory owners refuse to approve links like this.

Submitting your site in directory you have to check if directory homepage and other pages indexed by major search engines. Strong directory should have pages with pagerank 1+ on other than homepage pages.

Approval chances:
Most likely will be approved: high pagerank, rich description, related category, good design, non-profit, unique content, homepage.
Most likely will be not approved: pagerank 0, not indexed by search engines, site made Google adds only, all caps in description, adult / gambling / hacks content, poor design, poor content, deep links.

List of strongest free directories:

http://www.dmoz.com

http://www.jayde.com/

http://www.ezilon.com/

http://www.splut.com/

http://www.pegasusdirectory.com/

http://www.skoobe.biz/

http://www.seekzap.com/

http://searchsight.com/

http://www.jamjaa.com/

http://www.freshtv.com/

http://www.dramba.com/

http://www.listmyniche.com/

more directories you will find here: List of free directories and strongest directories

ManhattanService provide directory submission service for their clients who applied for website promotion service.

Check who link your competitors

As we all know, the best link is a link when related site link yours. Today it is hard to find free place to add backlink. Link market became more commercial and corrupted. But there are still a lot of ways to find good places for link submission and exchange. I always suggest to check who link your competitors. If someone link site related to yours… why can’t they link your site the same way? Moreover; if Google gives your competitor good positions based on his backlink portfolio… it mean that your site could have the same rankings after you submit site in the same place. If you already have backlinks and you get the same links as your competitors it will be still many differences between your and your client link portfolio. Google and other search engines will never punish your site for link similarity.

To check your competitor backlinks you can simply type in Google or Yahoo (better) search box link:www.domain.com and it will give you a list of pages with website links. You can use backlink checker tools as well. I really like to use Domain Pop and LinkVendor. They give information about backlinks together with pagerank and site ip.

After you discover sites that link related websites you should follow submission forms or find e-mail of webmaster to contact. Use simple language to ask about your site link. Offer link exchange and even donation for simple link, post, or review.

Read also: Creating link exchange page on your site. , 11 ways to get free pr5+ backlinks for your site. , Definition of quality links , Content / contextual links , Link Building

Smart way to sumit your RSS feeds

It is easy when you add your site in directories. Submission form - editor approval - link added - search engines indexed and that’s it. Most bloggers found it tough to add their RSS feeds because in most cases you can submit your feed in hundreds network and even after approval your posts never visible for readers and search engines.

As for me, I don’t even know why some RSS feed networks exist. There are many one page sites which just offer to submit feed and later god only knows were this feed appear and who need it.

I would suggest you to do it smart way when you simply check popular blogs to see how their pages indexed in search engines. Often it takes 2-6 weeks for crawlers to find link and index it. Yahoo (Alltheweb) show indexed links right away. In this case you can simply check how some authority blog posts are indexed and who link them. Take full URL of post which was made month before and copy in AllTheWeb search box, don’t forget to type link: in the beginning. It will show you all links which point to this URL. In most cases you will see social networks and RSS feed portals which catch this post and linked it in news blocks, and pages about this feed.

Example: Let’s take popular blog ShoeMoney. I checked their post which was made 3 weeks ago: http://www.shoemoney.com/2007/08/10/different-ads-on-the-sidebar/

when i typed on AllTheWeb link:http://www.shoemoney.com/2007/08/10/different-ads-on-the-sidebar/ it gave me list of websites which link this post. Now i can see that ShoeMoney RSS feed really work on www.myfeedz.com and www.bumpzee.com. Cool! Now i can visit this networks and add my RSS. It will increase importance of my posts and will improve their rankings ( read Increase importance of web pages. and How to make Google to index pages faster… ).

It takes a little time and effort, but you will be happy when you check your backlinks later using Google webmaster tools. 100% natural deep links will never hurt your site. Read more: Deep links - better traffic , Importance of deep links.

Deep links - better traffic

I made a lot of posts before about deep links and building internal pages for your website:

Increase importance of web pages.

Importance of deep links

Simple steps to increase traffic.

Domain Power

How to make Google to index pages faster…

Through these articles you can see that deep links are really important in website promotion.

Today I would like to comeback to this topic to give more reasons for you. I am really tired to read articles how to increase web page rankings, how to optimize your wordpress or nuke site for Google, how to avoid supplemental results, and how tom make search engines to index all pages. For this entire question there one simple answer - build deep links. Do you think that it is easy for Google to crawl websites like MySpace, LifeJournal, or Yahoo. This sites have millions pages, and it is way more difficult to crawl all pages on this sites. But their owners don’t really care about optimization of web pages. Moreover, some of their pages 10-20 clicks away from homepage or well promoted subdomain. Their pages well indexed by search engines only because million people link their deep pages and Google or MSN access this pages directly thought deep links and crawl site even deeper.

Every time when you build deep link it give search engine a message that there are some important information on this page, and page automatically become higher in search engine index. It is very important to have at least 10-15 extra links for pages where you offer some kind of service, or product. Internal links is the most powerful marketing tool for your online business.

I would love to give you some extra information you can find about deep linking on another site:
Deep Linking is Good Linking (Jakob Nielsen’s Alertbox)

Also, there are a lot of directories which accept deep links:

http://www.deeplink.us/

http://www.deeplinksdir.com/

http://www.deeperlinks.com/

http://www.deeplinks.org/

http://www.vbs.in/

http://www.deephyperlinks.com/

http://www.mydeeplinks.com/

http://www.deeplylinked.com/

http://www.indexseeker.com/

http://www.freedeeplinks.com/

http://www.entireaccess.com/

Even more… here you will find dosend directories which allow webmaster to submit deep links for free: Deep Links Directory List.

Good luck. Please reply if you know any good place to add deep links.

Ways to get free backlinks for your site.

Many webmasters believe that it is extremely hard to get pagerank 5+ backlinks. There are whole theory that only buying links site can get pr5 and higher. I would like to show different non spammy ways to get pr5-pr7 backlinks for your website without spamming and buying them.

1) Submit your site in DMOZ. It might take a while, but pr5-6 backlink benefit guarantee in 70% categories.

2) Write articles in powerful article directories. If you write 1 article, it will give you only low pagerank link because story will disappear later in archive… but here is a trick. If you create profile on powerful article directory with pr7+ homepage and write 10-15 articles it will give at least 10-15 backlinks to your profile from different articles you wrote. This links will make Google believe that your profile page is an important part of website and Google give pr5 or even 6 to your profile page with your link. Good article directories you can find here.

3) Use high pagerank niche forums to write posts. Check old posts and see if old pages got pr5+. Join this forum and post adding link in signature and profile. Attention: don’t cheat replying to old posts… forum owners know this trick and your ip will be banned. New post will get deserved pagerank with next update. To find forums use http://www.big-boards.com/.

4) Google it! If your site about cars; type on Google “Cars exchange link with us” or “cars link exchange page” etc… Most likely old well promoted pages will appear on top with offers to exchange link with related sites directly from this site. Most this pages already have pr5 or pr6.

5) Write testimonial. Try to remember SEO, link exchange, web promotion services you were using. Also think about your partners. Visit these sites and see if they have “testimonials page”. Suggest writing your feedback for them and your picture with link might appear on quality pr5+ page.

6) Check competitors. If someone link your competitor, why they can’t link your site especially if it the same topic. Use backlink checker tools ( Domain-Pop or LinkVendor ) and search engine databases by typing link:www.domain.com on Google or Yahoo.

7) Providing free software, tools, content for another websites. Some of you might think that they are not so geeky to create tools, scripts, stuff to copy and paste on other sites. That’s right, but you can simply offer webmasters free buttons you made, regular pictures, clipart, etc. Point that only webmasters who link back can use design, pictures, tools on their sites. I know some people who got pr8 and pr9 this way.

8) Visit your favorite sites which related to yours to see if there is any way to suggest link. It is smile way which it seems doesn’t work anymore because of spammers… but it is not true. Many webmasters are still happy to link related sites from their established resources and pr6-pr7 pages. Not everything for money!

9) Write some Wikipedia alike pages with all information you know. It can give you good links including .edu and .gov if you are perfect writer. Use stuff like “100 ways to get success…”, “50 tips to get…”. Bloggers love to link pages like this. You also have a good chance to appear on Digg frontpage. Remember that content is the king.

10) Build pr4 links. If you build 20 pr4 links it is a big chance that 1-5 of them will be pr5 with couple updates. Most webmasters are trying to improve their pagerank.

11) For bloggers: visit most popular blogs and check their buttons in sidebar. Many of them keep buttons of free blog directories which simply provide pr5+ links from their categories. There are way more free height pagerank directories for bloggers than for other sites.

Best RSS feed submission sites

In many cases Google and other search engines are not able to see links to your posts from some sites where you submitted your RSS. Here list of best sites which will give you a chance to share your news and all your links will be indexed by search engines. It is the best way to build deep links for your site.

rss-spider.com - Google will be able to see links to most of your blog posts.

genwi.com - your links and posts will be shared with another users.

zimbio.com- good social network which show users links to your posts.

othersonline.com

feedburner.com

feeds2read.net - great way to share your blog

myfeedz.com - all best bloggers use this one.

blogoriffic.com

outpost-earth.com once i got over 1000 visitors from this site.

technorati.com

blogdune.com

squidoo.com rank really well on Google.

mybloglog.com

blogcatalog.com

bumpzee.com

spicypage.com

explode.elgg.org

shoutwire.com

How to rank well on Google

In past year Google completely changed algorithms and now it rank websites different way. 2-3 years ago it was competition when amount of links played a big role. Websites which appear today in most cases made more professional and they are more interesting than dinosaur websites which appeared more than 10 years ago. Google understand that it is hard to compete with site which already has 100 000 backlinks even if your new website way better.

Today Google doesn’t really care how many links you have and how many high pagerank sites link yours. Google cares how quality your backlinks are. It gives more opportunity to new ideas.

You should agree… it is complicated to add your site in 500 directories and exchange links with 200 webmasters. And it is really sad when someone rich just pays money and his site receives bunch good links in one day. Google also understand this and changes which was made in the past improved internet a lot.

Here some rules:

1) Submit your site only in niche directories. It means that you should avoid free and paid general directories. Pick only health directories if your site about health. Google will place your site in right niche right away to send you targeted traffic. In this case you help Google more to improve and they like it!

2) Add your site in DMOZ and Yahoo directory. Yahoo directory is the only paid directory Google trust and $300 investment shows that you are serious about your business.

3) Add your site in social networks. It tells right away that you follow time and make right decisions to promote your site.

4) Promote your site the same way like you promote your business. Imagine if you don’t have a website and you are trying to promote regular business. In this case you have to be everywhere… visiting press conferences, exhibitions, castings, forums, press meetings, etc you let other know that your business exist and this way you build relationships. The same way in online world. For Google it is important that information about your site were published in media website, that link was featured on some website which discussed latest conference, some newspaper wrote about your business in online edition.

5) Register business and submit your site in most popular business catalogs and maps. Try to avoid cheap directories and link pages.

6) Ask your business partners to write about your site in their corporate blogs and websites. If you have partners and clients with websites… ask them to link you.

If you follow this steps, your site will appear on top really fast even when you have only 50-100 backlinks. Google became really picky and they love to put on top serious websites which belong to real businesses, companies, media organizations, retail stores, legal businesses, and professional bloggers. Google rank website well if they see that it is real business with real name and ambitions.

10 best free places to add your link

There are valuable websites, directories, and social networks which approve all types of websites (blogs, forums, general web pages).

1) Digg - if you are not there yet… you miss a lot. Digg provide average traffic for all websites even 1 year after submission. If you submit your articles and stories on average basis it can give you several hundreds visitors each month and valuable backlink for Google. Moreover, if your story became featured and appear for couple hours on frontpage… your traffic can jump up to 1 000 000 visitors during busy business day and 20 000 - 200 000 visitors during nighttime.

2) DMOZ - still not there? Hurry, everyday it become harder to be approved. If your link rejected, try again in 3-4 month. Make sure that you found the most appropriate category for your site. Also, try to give the best description you can without trying to put keywords, spam phrases, and offers. DMOZ still count’s by Google, Yahoo, MSN and other search engines.

3) SpicyPage - most social networks prefer to accept only weblogs, news sites, or RSS feeds. SpicyPage offer to create real profile for your site with description, additional links, sub domain submission, pictures, ranking buttons, comments… Google pick new added links to these networks in 1-5 hours.

4) EzineArticles - the best article directory (more article social network) where people can write and share articles. Almost all article pages reach pr5-6 with every pagerank update. It is also the best place to expose your writing skills.

5) DirectoryCritic top 10 /100. Have you ever checked Directory critic? Good network to find best rated and most popular directories with fast approval and good traffic. If you go deep and become submit your site in hundreds directories you will see that many of them are crappy, but you have to add your site at least in top 10 or top 20 free or niche directories.

6) Furl. Do you remember great “dot com bubble” network called LookSmart. Yes, they still around and their search engine kind of sucks, but this guys have Furl which count as one of the most popular social bookmarking network. Google and other search engine still count LookSmart projects as valuable and important websites (kind of support for old friend and competitor). Adding your link to Furl you automatically receive a quality link for your website.

7) MySpace. Create profile of your business / hobby on MySpace. You can create blog, group, forum and link your site when it is appropriate. Be careful, because you are close to become a spammer but… if you provide fresh idea, good content, promote this group a little bit, support it… your MySpace website / business profile could be a great thing for your business and extra traffic.

8 ) MyBlogLog. Even if you don’t have blog or a website with news page and active RSS feeds you can still create profile for yourself and share link to your website. MyBlogLog was just sold to Yahoo… good sign.

9) Pegasusdirectory - #1 directory according DirectoryCritic. This guys approve free links really fast providing best category. I really like this general directory.

10) 43 things. Social networks to share things to do. If you post your link right away… account will be banned. You have to write a little bit and only after to post your link.

Top 10 Website Directories promote the websites

These are the top 10 ranked website directories. Add your site in the directories to promote your site and get more traffic. They are all free.

DigitalDir.eu
pegasusdirectory.com
search-dir.com
1stchoicesearch.com
wlinker.com
e-sentiment.net
surfcell.co.uk
webenginedirectory.com
2-Surf.net
clubftp.com